Inspiring & Educating
Business Leaders

Sept 23, 2021 - We Present T.J. Brightman - "How to Grow Your Business Like a Sports Franchise"

With more than thirty years' experience in advertising and marketing in sales and corporate management, T.J. Brightman specializes in sports marketing through relationships with MLB, the NFL, including radio and broadcast television.

T.J. is currently the Senior Vice President and Chief Revenue Officer for the Baltimore Orioles. With a focus on bringing visitors to downtown Baltimore, throughout Maryland and the surrounding Tri-State area, he brings outside industry expertise and the business acumen to drive tourism and create local economic impact.

In his role with the Orioles, Brightman's extensive sports marketing background and passion for the team fuels his focus on revenue generation. His responsibilities include daily front office business decisions alongside the Orioles Senior Leadership team, ticket and corporate partnership sales for Baltimore and Sarasota, Fla. revenue operations.

As CRO, Brightman's background in media and sports industry revenue generation allows him to employ fresh strategies to attract new fans and retain existing ones, helping Oriole Park at Camden Yards build on the nearly 75 million fans who have passed through its gates since opening in 1992.

Brightman spent the early part of his career with broadcast outlets including Infinity Broadcasting and CBS Radio before his first stint with the Orioles organization in 2003 where he served as Vice President of Corporate Partnerships until 2005. He remained a special advisor to the Partnership Group from 2007 until he returned to the Orioles front office in 2019.

Learn More about T.J. Brightman